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Nokia Now Dominates 90 Percent of the Windows Phone Market, Reports Says

by Jacob Kleinman | November 30, 2013November 30, 2013 1:00 pm PST

The latest Windows Phone stats from AdDuplex are out, demonstrating just how tight Nokia’s grip on the mobile platform has become. With Microsoft set to take over the Finnish company’s mobile division, the Lumia-maker currently manufacturers 90 percent of all Windows Phone 8 devices, up from 85.4 percent just a few month ago in July.

With Microsoft reportedly preparing to produce its own smartphone hardware and software starting next year, the few other companies still working with Windows Phone have clearly scaled back their investment. In second place behind Nokia, HTC’s Windows Phone 8 market share dropped from 11.5 percent to 7 percent as the company put its focus entirely on Android devices. Meanwhile, even Samsung dropped from 2 percent earlier this year to just 1.8 percent of the Windows Phone market.

AdDuplex’s report goes on to detail the most popular Windows Phone devices in each country, revealing that once again the entry-level Lumia 520 (or in the U.S. the identical Lumia 521) is the most popular choice in most regions—though that may change with the introduction of the follow-up Lumia 525. The survey, which was completed in one day on Nov. 22, also reveals that over 75 percent of Windows Phones are currently running WP8, up from 61 percent in July.


Jacob Kleinman

Jacob Kleinman has been working as a journalist online and in print since he arrived at Wesleyan University in 2007. After graduating, he took a...