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William Cho Named President of LG Electronics USA

by Todd Haselton | November 27, 2013November 27, 2013 1:00 pm PST

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LG on Wednesday officially appointed William Cho as its new president of United States opeartions, where he will also help oversee the company’s Home Entertainment business. Wayne Park, the former LG Electronics president in the United States, has moved on to a new position as the global sales and marketing officer with LG.

Previously, Cho has served as president of LG Canada and as president of the company’s Australian operations, and it’s no surprise he’s found success with the company, he actually joined LG 26 years ago, which is quite a feat considering the rate at which tech firms seem to poach executives from one another. His latest gig with the firm was as the head of LG’s residential air conditioning business, LG said.

Cho will presumably begin his role as the president shortly, though he will take on the additional duty as head LG’s USA home entertainment business at the end of this year, when the current exec retires.

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LG Electronics USA Names New President

ENGLEWOOD CLIFFS, N.J., Nov. 27, 2013 /PRNewswire/ — William Cho, a 26-year veteran of LG Electronics, has been named President of LG Electronics USA. He succeeds Wayne Park, who has been promoted to Global Sales & Marketing Officer, LG Electronics.

(Logo: http://photos.prnewswire.com/prnh/20110203/CG42292LOGO-d)

Cho, most recently the senior executive responsible for LG’s global residential air conditioning business for the past two years, has extensive management experience across all business units around the world.

He served as President of LG Australia and President of LG Canada, as well as held key sales roles inthe United States, among his various positions over the years. He joined LG in 1987 after earning his engineering degree from Busan University and his business degree from the Yonsei University graduate school in Korea.

In addition to overall responsibility for LG Electronics activities across all business units in the United States, Cho will lead the LG Electronics USA Home Entertainment business. In this role, he succeedsJay Vandenbree, who is retiring at year-end, capping a stellar three-decade career in consumer electronics. Vandenbree will provide ongoing support in an advisory capacity to LG Electronics USAthrough the first quarter of 2014.

Park assumes the new Global Sales & Marketing Officer position after serving since January 2011 as President of LG Electronics USA, leading the company’s growth in the United States. Previously, he led sales and marketing for LG Electronics in the Korean market. Among other high profile positions, he also served as President of LG Canada and Vice President of Zenith Electronics LLC. Park joined LG in 1982 after earning his bachelor’s degree from Seoul National University. He earned his master’s degree in business administration from McGill University in Montreal, Canada.

About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 87,000 people working in 113 locations around the world. With 2012 global sales of USD 45.22 billion (KRW 50.96 trillion), LG comprises five business units — Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning & Energy Solutions and Vehicle Components — and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2013 ENERGY STAR® Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.

About LG Electronics USA
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $45 billion global force and technology leader in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a range of stylish and innovative mobile phones, home entertainment products, home appliances, and air conditioning systems and energy solutions, all under LG’s “Life’s Good” marketing theme. For more information, please visitwww.lg.com.

SOURCE LG Electronics USA, Inc.

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Todd Haselton

Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...

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