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Microsoft Begins Windows 8.1 Advertising Ahead of October Release

by Brandon Russell | September 28, 2013September 28, 2013 10:00 am PDT

Ahead of Windows 8.1’s official launch, Microsoft has already begun to advertise the update’s arrival. Fans of the Redmond company’s reimagined desktop environment have had to wait a long time for Microsoft’s platform to receive some treatment, and now it’s only a matter of weeks before it’s available everywhere. You’ll be happy to know that a Start button is coming back, but not in the way you remember it.

In the thirty-second video, Microsoft shows off what changes Windows 8.1 will introduce. Stuff such as improved customizability of the Start Screen, the ability to run more than two apps at once in Snap view, and that allusive Start button, which lets users easily switch back and forth between the traditional desktop and tiled view. The changes don’t alter Microsoft’s Windows 8 environment all that much, but they further push the platform into all-touch territory—and it’s nice to see Microsoft acknowledge the traditional desktop.

Just this month, Microsoft officially revealed pricing and packaging for Windows 8.1; the OS is slated to hit Oct. 17, and will run Windows 7 upgrades $119.99 for the basic version and $199.99 for Windows 8 Pro. If you already have Windows 8, the updated OS will be free, which is a nice little touch from Microsoft. In addition to the software itself coming out Oct. 17, new computers will launch on Oct. 18 with Windows 8.1 running out of the box.


Brandon Russell

Brandon Russell enjoys writing about technology and entertainment. When he's not watching Back to the Future, you can find him on a hike or watching...

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