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Instagram Update Introduces Redesign to Fit iOS 7

by Brandon Russell | September 25, 2013September 25, 2013 4:00 pm PDT

Instagram on Wednesday rolled out an update for iOS devices that introduces a slight makeover to the popular social sharing platform. Like many other recent app updates following the arrival of iOS 7, Instagram has altered its design to fit in with Apple’s new flatter approach. There’s a lot more white space, like many of Apple’s stock apps, and much more emphasis on content throughout the platform; the bottom row of icons has also been redesigned slightly to match Jony Ive’s newly made over OS.

In addition to some obvious visual changes, Instagram has also increased the size of images that show up in a user’s news feed—4.5 percent larger to be exact. Profile pages also look different, as do avatar icons, and the top bar is now flat and effectively disappears when you scroll down.

“With the introduction of iOS 7 and its emphasis on clarity, we were excited to rebuild the look and feel of Instagram in a way that would bring these principles together and let the moments this community captures and shares shine,” the company said in a blog post on Wednesday.

Perhaps Instagram’s most defining characteristic, that familiar camera icon so easily identified by smartphone owners, has remained unchanged. Many updated apps have adopted Apple’s new design ethos right on down to the more simplistic icons, but Instagram is still the same as it ever was; that decision is unsurprising, really, seeing as its a big part of the platform’s charm—and the first thing you see before opening the app up.

Instagram hasn’t yet added support for important or shooting slo-mo video, so iPhone 5s owners won’t be able to show off the device’s fancy new feature just yet. It’s unclear if such support will be added to Instagram in a future update.

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Brandon Russell

Brandon Russell enjoys writing about technology and entertainment. When he's not watching Back to the Future, you can find him on a hike or watching...

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