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Round of Layoffs Hit HTC America Following Slumping Profits

by Brandon Russell | September 14, 2013September 14, 2013 11:00 am PST

Verizon HTC One-Camera

Citing unmet expectations, a few dozen employees from HTC’s American division have been let go this week. In a statement provided to The Verge, President of HTC Americas, Jason Mackenzie, said the reduction in force is aimed at streamlining the company’s “efficiencies after several years of aggressive growth.” By cutting back, Mackenzie claims its smaller workforce will help HTC advance to that next level.

“To achieve our long-term goals as a business and return maximum value to our shareholders, this is a necessary step to drive ongoing innovation, ensure our ability to create strong products like the HTC One, and forge strong customer relationships that solidify our future,” Mackenzie said.

Despite offering one of this year’s best smartphones, HTC has still found it very difficult to turn a profit. And because of the company’s fortunes, much of the blame has been put squarely on CEO Peter Chou, who apparently lacks the foresight necessary to run the company. The company has experienced plenty of turmoil throughout the year; following slumping profits, HTC’s Chief Product Officer stepped down, while a handful of its top designers were accused of stealing trade secrets.

There’s been no shortage of strife among the company, though it’s handset output in 2013 has been impressive. Still, HTC is obviously struggling, and it’s resulting in loss of jobs. Does that mean other jobs at the company aren’t secure? Is so, it’ll surely lead to one tense environment.

TheVerge

Brandon Russell

Brandon Russell enjoys writing about technology and entertainment. When he's not watching Back to the Future, you can find him on a hike or watching...

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