Google Play Music All Access, the search giant’s new subscription-based music streaming service, launched for Android and desktop browsers in Australia and New Zealand today. This is the first time Google has made the service available outside of the U.S. since announcing it at the I/O developers conference.
Google is offering a one month trial period for the on-demand streaming service. After that, it will cost $9.99 per month, though that price will jump up to $11.99 for anyone who registers after August 31. Google Play Music All Access is ad-free and meant to compete with similar services including Spotify and Rdio. Apple also announced its own iTunes Radio last month, unveiling a free-to-use streaming service that creates playlists based on your preferences and includes ads.
Mountain View hasn’t announced any other plans to launch Google Play Music All Access in other countries. Sundar Pichai, the company’s SVP of Android, Chrome and Google Apps, revealed that an iOS app was in the works back in May, but there’s still no set launch window for bringing the service to the iPhone and iPad.