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NVIDIA Shield’s Price Drops Prior to Release – Now $299

by Joey Davidson | June 20, 2013June 20, 2013 8:30 am PST

NVIDIA Shield First Impressions - 11

Back in the middle of May, NVIDIA announced that its Shield product would launch this June for $349. Today, the hardware manufacturing company announced that NVIDIA Shield will release on June 27th, and cut the price by a bit.

The official blog post that announces the news runs to the point by thanking fans for their feedback. Here’s the interesting bit:

We’ve heard from thousands of gamers that if the price was $299, we’d have a home run.

So we’re changing the price of SHIELD to $299.

If you’ve already pre-ordered SHIELD, you’ll be charged the new, lower price. You will only be charged $299 when the product ships.

We want to get SHIELD into the hands of as many gamers as possible.

That’s because we think they’ll have the same reaction to it as thousands of gamers already have: joy.

So, the Shield will now sell for $299. Part of me thinks that NVIDIA saw the prices of the Xbox One and PlayStation 4 and thought, perhaps, that they ought to find a way to cut the price of their interesting little device.

The Shield will let gamers play Tegra Zone and Android OS titles on the go with a nice screen and controller. It will also let gamers stream PC games while in their own home.

Has this pre-release price cut reinvigorated your interest the NVIDIA Shield?


Joey Davidson

Joey Davidson leads the gaming department here on TechnoBuffalo. He's been covering games online for more than 10 years, and he's a lover of all...