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Study: Women Would Ditch Sex or Caffeine Rather Than Their Smartphone, Men Not So Much

by Adriana Lee | April 21, 2013April 21, 2013 8:00 am PST


Smartphone saturation has reached an all-time high. These days everyone, rich or poor, teens to grandparents, are rocking these advanced handsets. But are they so attached to these devices that they’d actually forego sex for a week before giving them up?

If they’re young women, then that answer would be yes, according to Sachs Media Group’s latest survey. Conducted by Mason-Dixon Polling & Research, the study polled 1,000 participants across the U.S. and found that women ages 18 to 34 were more willing to give up things like caffeine and alcohol for a week before they’d relinquish their smartphones. But the men of this age group said no way. According to the report, sex was what they’d be least willing to give up — by as much as a factor of five.

Interesting findings, considering that tech enthusiasts are largely known for being male. But it sounds like this could be the ultimate test for supposed fans of technology, no?

For a breakdown of the survey results, check out the infographic below.


Adriana Lee

Adriana is the resident writer-slash-culture vulture who has written about everything from smartphones, tablets, apps, accessories, and small biz...