Google’s Andy Rubin on Tuesday said there’s no need for retail stores, claiming consumers don’t need to try before they buy. An earlier rumor said the search giant had considered opening up retail locations to help push products like Google Glass during the holiday season. That rumor also reported Google’s big reason to open local spots was so consumers could play with the company’s devices. But apparently that’s not the case.
Further expanding on his thoughts, Rubin also said Google’s hardware is still relatively young, so the necessity “of having these things in a retail store” isn’t there yet. Google has been slowly building its software and hardware portfolios over the past several months, and the company is allegedly gearing up an X phone with the help of Motorola. At this rate, maybe Google will need retail locations in the next twelve to twenty-four months.