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Your Kids Probably Want an Apple Product During the Holidays

by Todd Haselton | November 21, 2012November 21, 2012 4:30 pm PST


Nielsen just released a study that analyzed what tech products U.S. kids between the ages of 6 and 12, and above 13, want during the next six months. The study is performed annually to gauge, in a way, what children want for gifts during the holidays.

The iPad is at the top of the list for kids between 6 and 12 and for those surveyed over the age of 13. In fact, 48 percent of those surveyed in the younger group want an iPad, 39 percent want a Nintendo Wii U, 36 percent want an iPod touch, 36 percent want an iPad mini and 33 percent want an iPhone. Apple dominated four out of the top five products in that age group. Meanwhile, of those surveyed over the age of 13, 21 percent want an iPad, 19 percent want a new computer, 18 percent want a “tablet computer other than iPad,” 17 percent want a Wii U and 14 percent want an iPhone.

Nielsen said gaming systems are also going to be on wish lists this holiday season. “Kids are also likely to ask for dedicated gaming hardware this holiday, with 39 percent excited to own Nintendo’s just-released console offering, Wii U, and 29 percent indicating they want a device from that company’s portable DS family,” the firm noted. ” Microsoft’s Xbox 360 and Sony’s PlayStation 3 also proved appealing, with approximately one-quarter of kids 6-12 saying they want these high definition consoles.”

[via Nielsen]

Todd Haselton

Todd Haselton has been writing professionally since 2006 during his undergraduate days at Lehigh University. He started out as an intern with...