Research In Motion has already started to woo carriers over to its new BlackBerry 10 operating system. It desperately needs to, even though the OS will launch during the first quarter of next year, in order to remain relevant and to prove that it has the chops to compete with iOS6, Windows Phone 8 and Android 4.1 Jelly Bean. So far, the response from Canada’s wireless carriers has been solid, RIM says.
“They were visibly positive and visibly enthusiastic,” RIM Canadian operations managing director Andrew McLeod told a group of reporters recently. “The response that we got back from the executive team at some of the Canadian carriers was tremendous.” RIM also met with carriers in the U.S. and Mexico, The Star said.
McLeod said that Canada’s carriers are on the top of RIM’s radar, however. The firm has been labeled the “crown jewel” of Waterloo and needs to maintain that face. “Obviously it’s very important to us that we demonstrate leadership and strength in our home market,” he added. RIM hasn’t started to discuss product launch and marketing plans just yet, but McLeod said that the company will “probably start those types of dialogues very, very quickly.” Canada’s largest wireless carriers include Telus, Rogers and Bell.
Next up on RIM’s plans? Meetings with carriers in Africa, Asia and Europe and getting developers on board to create fresh applications as soon as possible. “We’re gearing up to handle not just a few apps coming in, but we’re building a team to handle tens of thousands per month, ahead of that launch,” RIM developer relations vice president Alex Saunders said.