Sprint recently dropped the online price of the iPhone 4S by $50. So far, the Now Network has been the only major carrier to give Apple’s latest iPhone a permanent price cut. However, a purported internal document received by MacRumors is claiming that Apple stores will now price-match discounted prices on the iPhone 4 and iPhone 4S. In typical TechnoBuffalo fashion, we decided to put those claims to the test.
The document claims that Apple will reduce the price of the iPhone 4 and iPhone 4S by $49.01 — the same price that Best Buy, RadioShack and Target are currently selling the phone for. Is Apple really willing to match those prices?
“We are price matching with retailers like Target, RadioShack and Best Buy,” the Broadway Apple Store in New York City said. Another store, in SoHo, said it hadn’t heard of the price matching deal. A third store, located on 14th Street, said that it was honoring the new prices and even said that AT&T customers could take advantage of the deal.
Trying our luck elsewhere, we called another store in Pasadena, California. “We aren’t currently price matching iPhones,” one Apple Store employee told TechnoBuffalo. “It doesn’t look like we are doing it in our store in Pasadena. So maybe it depends on the region.” Representatives from two other Los Angeles area stores also confirmed they had not heard of the deal.
While the majority of the stores that we called were unaware of this policy, the two New York locations that are honoring the deal referenced the same retailers listed on the document.
So there you have it; Apple Store locations are price-matching iPhones, but results might vary by location.