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Apple HDTV Could Be U.S. Only at Launch, Hit in 2014, Says Analyst

by Brandon Russell | July 20, 2012July 20, 2012 3:30 pm PDT

Apple OLED TV - Front and SideApple’s fabled HDTV, a product expected to be the biggest thing since the smartphone, might not come to market until 2014, according to one analyst. Speaking with Stuff.tv, Informa’s broadband content and online video analyst Giles Cottle said the obstacle right now is capturing the right content deals, a venture Apple CEO Tim Cook might currently be working toward.

Cottle explained that the difficulty in reaching such deals could mean a gradual roll out is in order, with the U.S. on deck to receive the TV first. Only later on will Apple’s HDTV roll out to the rest of the world.

“It makes more sense for Apple to launch the TV in the U.S. initially, before adapting it for the global market,” Cottle said.

Because Apple already has strong content agreements in America, it makes sense that Apple would focus on getting the possible hardware to the States first. But elsewhere across the globe, such as the U.K and Canada, where iTunes Movies in the Cloud only just launched, the process of settling content agreements could prove to be much more difficult.

While Steve Jobs may have cracked the television, we still seem to be a ways off from seeing how, exactly, his vision will translate to reality.

[via CultOfMac, Stuff.tv]


Brandon Russell

Brandon Russell enjoys writing about technology and entertainment. When he's not watching Back to the Future, you can find him on a hike or watching...

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