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Apple Launches New iPad Commercial Dubbed ‘Do It All’

Hot on the heels of Microsoft’s Surface tablet unveiling yesterday, it seems Apple wants to remind you which tablet is currently leading the market. It has released a new iPad commercial called “Do It All,” which shows off the tablet’s “resolutionary,” high-resolution Retina display.

The 30-second clip showcases a number of the iPad’s abilities and applications, such as email, Newsstand, Numbers, and iBooks; and how incredible they look on that Retina display. The tagline is: “Do it all more beautifully, with the Retina display on iPad.”

This is only the second commercial Apple has released for its latest tablet, which launched back in April. The first, entitled “This Good,” also focused on the new Retina display.

Of course, we don’t really believe that this new commercial was intended to launch the day of Microsoft’s Surface unveiling. But it was certainly good timing.

[via MacRumors]


Killian Bell

Killian Bell is a 20-something technology journalist based in a tiny town in England. He has an obsession with that little company in Cupertino...

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