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Nokia Ready to Develop Cheaper Windows Phones to Compete With Android

Nokia CEO Stephen Elop discussed his company’s partnership with Microsoft and its Windows Phone platform during an investor conference call on Thursday. Elop touched on Nokia’s strategy to compete with Google’s Android mobile operating system and its low-priced hardware. “We need to compete with Android aggressively,” said Elop. “The low-end price point war is an important part of that.”

When asked whether Nokia will introduce Windows Phone devices cheaper than Nokia’s Lumia 610, Elop said “absolutely.” The CEO revealed that Nokia, along with help from Microsoft’s engineers, has found ways to reach even lower priced hardware. This could prove to be crucial when competing in markets flooded with low-end budget friendly Android handsets, such as China.

Microsoft is set to hold its Windows Phone Developer Summit next week where it will likely unveil its Windows Phone 8 operating system. In addition to a possible glimpse into the future of Windows Phone’s software, hopefully this meetup will shed a bit of light on Microsoft’s hardware strategy for it budding mobile platform.

[via: The Verge]


Mark Hearn

Mark Hearn is a nerd's nerd if ever such a thing existed. Covering the mobile scene for several years, he also has a love for film, sports, gaming...

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