Taking a look at a year’s worth of smartphone user statistics research firm Nielsen has had some interesting findings. According to their statistics, almost one year ago less than 40 percent of U.S. mobile subscribers had smartphones. Today, that figure has drastically changed, with one out of every two mobile subscribers now owning a smartphone. Android and iOS users have more than doubled in the past year, with both platforms accounting for 88 percent of smartphone users who have downloaded an app in the past 30 days.
In a year’s time the number of apps per smartphone has increased by 28 percent from 32 apps to 41. In addition to an increase in downloaded apps, mobile users appear to be using them more than their phone’s web browser, which saw an increase of about 10 percent. Smartphone applications may be on the rise, but the top five downloaded apps have continued to remain: Facebook, YouTube, Android Market, Google Search, and Gmail. Smartphone owners also spend about 39 minutes on apps each day, slightly up from last year’s 37 minutes. Finally, a growing concern in user privacy continues to increase, moving from 70 percent in 2011 to 73 percent in 2012, as more smartphone users have expressed concerns with how their personal data is being used.