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Social Recruiting: Follow Your Dream Employer, Thanks to BraveNewTalent

by Adriana Lee | February 29, 2012February 29, 2012 9:00 pm PDT

Apparently when TechCrunch went to the World Economic Forum in Davos, Switzerland — a yearly gathering where world leaders, business honchos, pundits and reporters chew over current issues — it ran into someone interesting there: Lucia Tarnowski, CEO and founder of BraveNewTalent.

While we don’t tend to report on every business or start-up under the sun, I have to admit that BraveNewTalent looks really intriguing. The UK-based company (which is coming to the U.S.) uses the social networking model to allow users to follow companies they’re interested in working for someday. It lets people glimpse what life might be like as an employee and get trained on the important values or skillsets that the prospective company wants in a hire. There’s also a new option to follow select current employees who actually hold the position that a candidate might be interested in.

Looks like it could beat the pants off a lame LinkedIn profile, no? It’s like a natural next step in the whole social recruiting phenomenon, and I could see this service being a win-win for companies and job seekers alike — that is, if American businesses don’t pack this full of their own corporate propaganda (which is a huge “if”). Only time will tell. But if you’re in the market for a new gig in the foreseeable future, you may want to keep your eyes on this platform.

Any particular companies you’d love to follow on BraveNewTalent? Tell us who you’d want to connect with, if you had the chance.

[via TechCrunch]


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Adriana Lee

Adriana is the resident writer-slash-culture vulture who has written about everything from smartphones, tablets, apps, accessories, and small biz...


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