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Android Maintains Marketshare Lead, But iOS is Closing the Gap

Smartphone OS ShareIt’s a tough decision to make, choosing an OS, particularly with the sheer volume of smartphones out there. The two top dogs, iOS and Android, both have their unique set of features, good and bad, leaving one man in particular torn between the two. In the race for smartphone market supremacy, Android has quickly risen to the front of the pack, even besting Apple’s iPhone. But the gap between the world’s two most popular OSs is closing fast, due in large part to the release of the iPhone 4S.

According to a new research note by Nielsen, the iPhone 4S made a huge impact on the proportion of smartphone owners who chose Apple‘s device over the competition in the last three months. In fact, 44.5 percent of those surveyed in December said they went with the iPhone, with 57 percent going with the iPhone 4S model. That percentage was almost double from just a few months earlier in October, with only 25.1 percent of users saying they recently chose the iPhone.

Android holds a steady lead overall, though, with 46.3 percent of all smartphone owners surveyed in Q42011 going with Google’s OS. And judging from the infograph, it still looks like Windows Phone has been unable to gain any market traction, but that could all change when the AT&T-bound Lumia 900 hits in March. RIM still has a decent market share hold, but who knows if that’ll remain through the entirety of 2012.

Which OS will be your top choice in 2012?


Brandon Russell

Brandon Russell enjoys writing about technology and entertainment. When he's not watching Back to the Future, you can find him on a hike or watching...