Last night Google finally made Android 4.0 Ice Cream Sandwich official, bringing users a bevy of new UI tweaks and a number of exciting features. One UI tweak that Google was particularly pumped about was their all-new typeface, Roboto.
Google’s Matias Duarte explained why the Mountain View-based company chose to create Roboto, including how the new typeface extends to all aspects of Android 4.0’s UI and how it has affected their design philosophy with ICS.
How do we make Android enchanting? We start at the beginning with the words. Meet Roboto. It’s a totally new typeface for Android. Modern, yet approachable, and it was built from scratch for high definition paper density displays.
Modern, yet approachable? Yes, Matias is still describing a font. Roboto will be dual nature, with a mechanical skeleton whose forms are largely geometric. Sounds … robotic. The new typeface will concurrently have sweeping semi-circular curves, giving it a cheerful demeanor. As you can tell, Roboto clearly isn’t just another font, but a foundation for Google’s all new OS design.
What are your thoughts on Roboto? How do you think it’ll affect the user experience, if at all?