Amazon introduced a new $79 version of the Kindle e-reader today that builds upon the success of their Special Offers Kindle announced earlier this year. The new version takes the concept of ads from big companies and special deals on Amazon itself to a new level by adding in offers from AmazonLocal. So, instead of seeing ads from say Visa, you could be seeing a coupon from your local butcher on your screen saver instead.
Beyond the new offer scheme to promote their AmazonLocal service, the new version of the Kindle is also lighter, clocking in at a mere 5.98 ounces. The battery life has been extended, if can carry up to 1,400 books, has Wi-Fi and gives you free storage up in the Amazon Cloud.
If you can’t wait to get your hands on this new, even cheaper version of the Kindle, you’ll be happy to know that it begins shipping today. If you want to pick it up without the advertising support, it’ll set you back $109.
Amazon Kindle Tech Specs
- 6-inch e-ink display
- 5.98 ounces
- 2GB of internal memory, 1.25GB usable by owner, holds up to 1,400 books
- 802.11 b/g/n Wi-Fi
- One-month battery life
- Kindle (AZW), TXT, PDF, unprotected MOBI, PRC natively; HTML, DOC, DOCX, JPEG, GIF, PNG, BMP through conversion
- $79, If you choose to pass on the advertising on the Kindle Touch, the prices go to $139 for Wi-Fi and $189 for the 3G version.