According to The White House blog, President Barack Obama is now rocking Foursquare. The End User-In-Chief is taking a bus tour of the Midwest to address important issues like the economy, and the geo-social service will help his administration track and promote his journey across the heartland.
Foursquare just debuted Tip Lists — a new feature that allows users to create and share location-based advice — and it looks like The White House is using that as another tool in its PR arsenal. “[It’s] the latest way for you to engage with the administration,” says The White House blog. “…you’ll be able to discover ‘tips’ from the White House featuring the places President Obama has visited, what he did there, plus historical information and more.” Its first tip — marking a presidential speech in Cannon Falls, MN — went up on Monday.
While it’s kind of surprising to see him on Foursquare, it’s not a total shock. With a habit of holding intimate meet and greets with some very high-profile tech bigwigs, including Google’s Eric Schmidt, Apple’s Steve Jobs and Facebook’s Mark Zuckerberg, President Obama is largely considered the most tech-savvy president the U.S. has ever had. And it makes sense that he’d do this now, just as the 2012 Presidential campaign — and President Obama’s bid for reelection — gets underway.
[via Washington Post]