There are several features built into the 3DS that are both cool and have nothing to do with the 3D aspect of the handheld. One of those features is Nintendo‘s new StreetPass. If you have your 3DS on your person, either on or sleeping and with StreetPass active, as you travel and walk by other 3DS users with the same circumstances, you’ll be able to swap info, Miis and more.
If you live in the United States, Europe, South America or anywhere that isn’t Asia, this tech has likely gone mostly unused or unnoticed for you. Yes, you may have passed a user here or there, but it simply doesn’t compare to the amount of StreetPass action your handheld would get in a place like Japan. I’ve written about this for TechnoBuffalo before; the StreetPass tech in the 3DS was built with Japan in mind, and I’ve been there and gathered enough evidence to prove it.
Because of that fact, Nintendo has gone and created a faux holiday to encourage 3DS users in the United States to take advantage of the underused StreetPass tech. The company sent out a press release today deeming June 25th as StreetPass Day in the US. What happens on StreetPass Day? Nothing. But Nintendo’s encouraging you users to get your systems together for StreetPass events and theme parties. Nintendo’s even worked out some of the logistics.
Meetup Everywhere is a simple-to-use online platform that enables an organization’s fans or followers to coordinate local, real-life meetups based on shared interests. Nintendo 3DS users who are interested in sharing content with others via StreetPass are invited to visit http://www.meetup.com/nintendo3ds to find events in their area or to plan their own StreetPass meetups. Users are also encouraged to use the “#streetpass” hashtag within social media to promote Nintendo 3DS StreetPass events throughout the year and attract even more participants.
It’s come to this. Nintendo has actually had to create a fake holiday to get users using one of the best features in the 3DS. Believe me, StreetPass is very cool tech given the proper atmosphere. I’ll be bringing it to LA for E3 next week. But for everyone else in every other location in the US, the stuff is darn near useless.
How much have you utilized StreetPass?