March 6th, this past Sunday, saw the release of Pokémon Black and White for the DS here in the States. The game previously shipped in Japan in Sept. to a round of outstanding sales and national acclaim. How did it fair in the US?
As indicated by the title of this post, Pokémon Black and White did exceptionally well. The two versions of the game combined to sell more than 1.08 million units during a single day of availability. The previous record for the Pokémon series was set by Diamond and Pearl in April of 2007. Back then, Diamond and Pearl sold 780,000 in a single day.
The series, unsurprisingly, is exceptionally popular all over the world. Charlie Scibetta, Nintendo of America Senior Director of Corporate Communications, was quoted in the Nintendo press release with this sales record news.
Longtime Pokémon fans are attracted to the new Pokémon, new battle systems and a new region to explore, while newcomers enjoy the ability to jump in and have fun right away…These sales numbers illustrate the continued strength of the Nintendo DS family of systems. Already established as the nation’s best-selling video game platform of all time, the installed base of more than 47 million makes it the ideal hand-held for developers to reach a huge gaming-focused target audience.
Currently, the largest worldwide sales record belongs to Activision and Treyarch for Call of Duty: Black Ops. In the North American and UK regions combines, Black Ops sold 5.6 million units in 24 hours. Yowza. And, of course, the record holder before Black Ops was Modern Warfare 2. Sensing a trend?
Pokémon is undeniably one of the most successful gaming series of all time, and it’s just another constant hit in the library of Nintendo reliables. The series always enjoys fantastic sales and longevity amongst fans. We’ll bet the 3DS version of Pokémon will smash even more records.
Who picked up their copy on Sunday? Emboar is awesome.