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Video Game Sales Dipped 4% in January

by Sean P. Aune | February 21, 2011February 21, 2011 6:00 am PDT

xbox 360 ver 2Video game sales continued to slide in Jan., being saved only by accessories and the Xbox 360.

Overall game sales have been sliding for some time now, and that trend looks to be continuing in to 2011.  According to the latest report from market research firm NPD, sales in the United States fell four percent in Jan. compared to the same month in 2010 to $1.14 billion.

Hardware sales fell by eight percent to $342 million, but the Xbox 360 was the only system to show an increase in year over year sales, rising by 14.1% to 381,000 units. Software sales fell by five percent to $576 million, and accessory sales were the only good news for the month, rising by eight percent to $235 million on the back of sales of Move and Kinect controllers.

The top ten selling game titles for Jan. were:

  1. Call of Duty: Black Ops (Activision Blizzard) – Xbox 360, PS3, Wi, DS, PC
  2. Just Dance 2 (Ubisoft) – Wii
  3. Dead Space 2 (Electronic Arts) – Xbox 360, PS3, PC
  4. Little Big Planet 2 (Sony) – PS3
  5. Zumba Fitness: Join the Party (Majesco) – Wii, Xbox 360, PS3
  6. NBA 2K11 (Take-Two Interactive) – Xbox 360, PS3, PSP, Wii, PS2, PC
  7. Assassin’s Creed: Brotherhood (Ubisoft) – Xbox 360, PS3
  8. Dance Central (MTV Games) – Xbox 360
  9. Michael Jackson The Experience (Ubisoft) – Wii, DS, PSP
  10. DC Universe Online: The Next Legend Is You (Sony) – PS3, PC

We keep hearing how video games are getting bigger and bigger, yet we continually see reports that sales are sliding. Is it sales of used games, something that the publishers are not big fans of?  There’s no easy way to tell, but something is definitely afoot.

What say you?  What do you think is causing the slide in sales?


Sean P. Aune

Sean P. Aune has been a professional technology blogger since July 2007, but his love of tech dates back to at least 1976 when his parents bought...

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