LG is going to focus heavily this year on making television sets smarter. A new interface for its connected features will include a Launch Bar that will have some of your key apps, a Live Card in the top corner will allow you to keep watching TV as you venture through the new connectivity and to the right you will have access to premium apps as well as LG Apps.
Yes, LG Apps.
As with every other company in the world, it seems that LG is opening its own App Store.
For now the App Store has a small selection of apps for launch, but it is working with developers for more as time goes by. As you can see from the image above it is divided into categories and you can browse through them while watching TV up in the corner.
In an effort to bring the vast knowledge of the Internet to your viewing experience, LG is launching a new feature called Media Link that will pull in meta data about whatever media you are watching to give you more information about it.
And for those of you who are not currently on the lookout for a new TV, but think some of these new features sound like something you’d like, the company also announced it’s own set top box today called Smart TV Upgrader. You can now add any of these new features to your television by connecting the new device via HDMI, and you will then be able to use USB to stream your own media, or pull in content from Hulu, Netflix, Vudu and YouTube amongst others. The new device connects to your Internet connection via 802.11 b, g or n.
3D television were mentioned, but through out the whole presentation they honestly got the least amount of time. It was almost as if it was, “Oh yeah, and we still do these.” To put it bluntly, it did not sound too promising for the future of the technology. We’re certainly not saying the tech is dead, but it sure doesn’t seem like there is much being done to keep it alive judging by this kick-off press conference.