Normally Flashback Friday is where I bring you some ancient video of an aging technology we can have a laugh about, but this week I stumbled across a real gem that seemed appropriate for a week where Apple CEO Steve Jobs had one of his dog & pony shows. Ever wondered how he weaves his reality distortion field? Well, now you can know all of his secrets.
While people can criticize Apple all day long for its “Apple Tax”, underpowered laptops (we’re looking at you MacBook Air revision!), there is no denying that the man is a master showman. To friends and family I quite often refer to him as the P.T. Barnum of our age, and I can almost guarantee you that at some point there will be a college course taught about his business decisions and presentation abilities.
Quite often I get accused of being an “Apple Fanboy”, and while I do own my fair share of Apple products, I still don’t use an iPhone and the vast majority of computers in my life are Windows-based. While I tend to scoff at those that call me a fanboy of Apple’s products, I am an unabashed Steve Jobs fanboy for his business skills and decisions. Yes, he makes mistakes (seriously, how long are you going to support this “hobby” of yours known as Apple TV?), but at the end of the day he has grown a company that one sat on the brink of financial ruin into one of the largest companies in the country. Considering the company just had its first ever $20.34 billion quarter, it’s safe to say he must be doing something right.
So is it so painful to take a few cues from Mr. Jobs when you have a presentation to make? Whether it be a small sales team meeting, or even making a presentation in class, I don’t think there’s anything wrong with learning a couple tricks from a man that can inspire legions of true Apple Fanboys to buy ever single product the company makes.
And, at the end of the day, shouldn’t we be glad he decided to use his speaking abilities to build a technology company as opposed to a religious cult? … oh … wait … er …