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Nielsen Documents Who Texts The Most

by Tom Moccia | October 20, 2010October 20, 2010 6:00 pm PDT

Over the last five years or so it seems that everyone is texting. I’m not sure whether it is the sheer convenience of just banging out a few words for communication, the fact we are becoming anti social socialites or if it’s a cost cutting measure to save voice minutes. Whatever the reason, everyone is texting more, but there is one demographic whose texting habits will just plain shock you.

teensAccording to the market research company Nielsen, which analyzed data from over 60,000 mobile phone users between April and June of 2010, teens text more than any other group. This in itself is not all that shocking, on the other hand the number of monthly texts is. Teens send on average 3,339 texts a month, this statistic is actually up eight percent from a year ago. Now let that sink in, 3,339 texts a month, ON AVERAGE, when considering there are 4.2 weeks in a month that’s 4.73 texts every hour of everyday. Now, consider sleep accounts for some of those hours, and we can safely say that teens text up to 8 times an hour, everyday, every month.

Other age groups numbers were not so shocking yet still mind boggling: 18 to 24 year olds exchange 1,630 texts a month and adults 45 to 54, which I will be a part of in a few short years, averaged 323 texts a month. Considering I send way more than 323 I take solace that I am still 24 in text years anyway. The other stats are pretty predictable, girls send more texts than boys and the reason kids want a cell phone is to text as opposed to last years main reason: safety.

The most shocking finding is that most teens consider a QWERTY keyboard a must when considering what cell phone they want to sport as opposed to a touch screen. This is quite surprising considering the popularity of the iPhone and Android devices.

My daughter is a few years away from being a teen and when she does need to contact me she actually calls and talks to me, imagine that, my daughter wants to talk to me. After reading these finding and statistics, maybe I’ll just keep her on the line a bit longer when she calls from after school care. According to these statistics soon I will only be getting a short text message saying “Hi”, if I’m lucky. Can we please find a way to have them grow up just a bit more slowly?


Tom Moccia

Tom Moccia is a native of Stamford, Connecticut and moved his family west in 2000 and now calls Stockton, California home with his wife and two...

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