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Apple Ending Free iPhone Case Program On Sept. 30th

by Sean P. Aune | September 13, 2010September 13, 2010 2:00 pm PDT

If your iPhone 4 is suffering from the much talked about antenna issue, and you feel you need one of the free bumpers Apple has been giving out to correct it, you need to remember that you are running out of time to claim yours.

Back in mid-July Apple finally admitted that there were antenna issues with its new iPhone 4. The company held a press conference to discuss the issue, and at that time they also announced what they would be doing to help those that were experiencing the problem.

iPhone Antenna AppThe first step was simply downloading an app to your iPhone 4 that would let you submit a request for one of Apple’s free bumper cases. Alternatively you could call in, but the app actually seemed like the quicker and easier way to do things. For anyone who had already purchased a $29 bumper case, you could get a refund.

While some people have already run out of time, those who purchase an iPhone 4 through Sept. 30th will still be eligible so long as they submit for the free case within 30 days of their purchase of the phone.

While the program had originally been announced for running through the end of Sept., some had speculated it might be extended, but Apple has put all that to rest on the Web page for the program:

We now know that the iPhone 4 antenna attenuation issue is even smaller than we originally thought. A small percentage of iPhone 4 users need a case, and we want to continue providing them a Bumper case for free. For everyone else, we are discontinuing the free case program on all iPhone 4s sold after September 30, 2010. We are also returning to our normal returns policy for all iPhone 4s sold after September 30. Users experiencing antenna issues should call AppleCare to request a free Bumper case.

Translation, “if you’re buying an iPhone 4 after Sept. 30th, you know about the issue, so just drop it.”

We can’t say Apple is totally wrong here because they couldn’t be expected to give cases away for free forever, but at the same time you could say they should have just designed the phone better.

What say you?  Is Apple wrong for discontinuing the program?


Sean P. Aune

Sean P. Aune has been a professional technology blogger since July 2007, but his love of tech dates back to at least 1976 when his parents bought...

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