After lots of hard work on making sure that YouTube videos play properly on iPhone and Android devices, it seems that the company has decided who needs applications any more?
Google has reconfigured its mobile YouTube site at m.YouTube.com to work with all HTML5 compliant mobile browsers. As opposed to the applications which has given you limited functionality, the new mobile version of the site gives you a lot more access to the standard features of the site.
Instead of having to enter the Web address every time you want to go the site, all you need to do is make a Web shortcut app on your phone, and if you’re on the iPhone the site will prompt you to do so. As opposed to the native app showing you an outdated TV as an icon, the new link will be the more familiar YouTube logo, so it will be easy to discern between the two.
Some of the other benefits you’ll enjoy according to the official announcement include:
- It’s really fast.
- The user interface incorporates larger, more touch-friendly elements, making it easier to access videos on the go.
- It incorporates the features and functionality you’ve come to expect from the .com site, like search query suggestions, the options to create playlists, the ability to designate “favorite,” “like” or “unlike” videos directly from your device.
- As we make improvements to YouTube.com, you’ll see them quickly follow on our mobile site, unlike native apps which are not updated as frequently.
Essentially, there will no longer be a reason to use the apps that your phone came with. Will be interesting to see how Apple reacts to this as the YouTube application has come pre-installed on all of its iOS devices since the first iPhone.