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Newest Pre Plus Ad Ditches Moms, Pushes BOGO

by Travis Harvey | February 17, 2010February 17, 2010 7:07 pm PDT

We haven’t been a fan of the Palm Pre ads that we’ve seen aire in the past.  Sprint headed down the wrong direction with the creepy Tamara Hope and Verizon potentially alienated half of a prospective market.  The latest ad for the Pre Plus is, if nothing else, the start of a campaign that drops the Pre center stage.  They’re finally advertising the device for what it is: a sleek, sexy, full-featured and fully-capable smartphone.  Let’s just hope the damage from the last two commercials is anything but permanent.  Hey, at least they’re sweetening the pot by throwing in a free Pixi Plus with the purchase of either Palm device.  Better?  It’s a good start.


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