Commercials during the Super Bowl have become the pinnacle of advertising. They’re as much a part of the experience as the game itself, often costing companies millions of dollars for just seconds of airtime. Our attention spans are short, so content and quality count. What will we see from car companies this year? Jon has seen them, and has some thoughts.

Just as sure as there’s going to be passing, hitting, fumbling, and lots and lots of yelling,  monkeys, girls and celebrities will all make commercial appearances when Super Bowl XLVII kicks off on Feb. 3. If we had to choose, Audi has grabbed our attention with a commercial that’s mostly aimed at brand advertising. 

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