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Apple’s highly rumored and often talked about iWatch needs to be a breadwinner. No, Apple isn’t in any sort of dire straits – the company is still performing admirably in the smartphone and tablet markets. However, Tim Cook and his team have been talking a big game, Wall Street is watching Apple’s every move, consumers are waiting for new products and Samsung, Google and Pebble are all taking market share away from segments Apple hasn’t touched: smartwatches and wearables.