Pebble Steel 002

With Android Wear devices already out, and the imminent arrival of the competitively priced Moto 360, Pebble is making moves to ensure it stays atop the smartwatch game. The company on Monday confirmed it added two notable talents to its workforce: former webOS designers Itai Vonshak and Liron Damir; the two were previously at LG helping with the interface and design for webOS TV. Vonshak will be head of product and UX, while Damir will be head of design.

Speaking with The Verge, Vonshak revealed that he joined Pebble because of the company’s “product-focused philosophy,” and “spirit of openness.” Pebble has earned a reputation as one of the pioneers of the current smartwatch landscape, though increasing competition is coming in from all sides, most notably from Google’s Android Wear. We’re also expecting a wearable from Apple as soon as October.

Pebble recently announced a trio of new limited edition colors for its first generation smartwatch, while the Steel can be purchased in black matte or brushed stainless for $249 (the same rumored price as the Moto 360). Adding the experience of Vonshak and Damir certainly shows that Pebble isn’t scared of the competition, so we’ll see how all this shapes up over the next several months.

Source TheVerge