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Every player in tech wants a piece of the smartwatch market. Pebble and Samsung were two big early players, but now that Android Wear is out we have new entrants from the likes of LG and Motorola, too. Plus, this fall we’re also expecting the iWatch to make its debut. HP isn’t sitting on the sidelines, and the company recently revealed its own plans for a luxury smartwatch.

The device is engineered by HP, though Michael Bastian and Gilt also have their hands in the project. The watch won’t run Android Wear, according to Engadget, and all of the smart functions, including the hardware components and the software, will be built by HP’s engineers. The device may not be as powerful as other competitors, either. Engadget said suers will be able to control music and also receive notifications for basic alerts, like incoming calls, e-mail and SMS.

The watch is set to make its debut exclusively on Gilt.com this fall, though pricing and other additional information have yet to be provided. This device is going to have a lot of competition, that’s for sure, so hopefully the designer features really help it stand out.

Source Gilt.com