TechnoBuffalo

BlackBerry’s marketshare in Japan has dwindled down to just 0.3 percent over the past several years. As a result, and because the cost is too great to accommodate the Japanese language in the company’s new OS, BlackBerry will no longer sell handsets in Japan.

The company hasn’t officially made a statement; the report stems from Japanese business journal Nikkei. It’s strange that a company would essentially back out of an entire market, especially when it has an all new, reimagined product. But I suppose 0.3 percent marketshare isn’t worth losing sleep over, so BlackBerry would rather focus its efforts in places it still has a strong presence.

Join the discussion