Microsoft, Apple, Nokia and others have retail firms all over the world, but HTC – as far as we know – doesn’t have much of a retail presence. Customers can walk into wireless stores or big box retailers, such as Best Buy, to play with the company’s devices, but there isn’t much of an HTC-only experience anywhere we know of. Until now, that is.

The company recently opened a retail store-like experience inside a Saturn store in Hamburg, Germany, according to MyDrivers. The firm has its Android and Windows Phone devices on display, and it looks like most of the different colors available for its handset models are available to check out. It’s basically a special area where all of HTC’s devices are on display, separate from other smartphones. It’s a step towards HTC having its own retail presence, we suppose.

HTC will sell its own smartphones and accessories inside the Saturn store, and customers will also be able to pick up a pair of Beats headphones to use with devices that are equipped with Beats technology.

[via MyDrivers, TonisTechBlog]