KYCK logo - thumbChecking-in on social apps is all the rage these days, but what if it could else help out a charity at the same time? That is exactly what Kyck, the soccer social network, is encouraging its users to do.

Through Nov. 14, all anyone has to is check-in on the Generosity Water events page on Kyck, and $1 will be donated to the charity to help out with its clean water initiative in Haiti. The entire initiative is being done along with the Jozy Altidore Foundation, run by the U.S. Men’s National Team player of the same name. As both of his parents are from Haiti, it is a cause that is near and dear to his heart. “Our mission is simple when it comes to work done by The Jozy Altidore Foundation, to help children in any way we can,” said Altidore. “I’ve been an active supporter and user of KYCK’s social platform since its inception and can’t think of a better partner to help raise awareness around the global water crisis and help raise money for Generosity Water.”

As charity drives go, this one couldn’t be easier for the end user. What are you waiting for? Check in to the event and help bring clean water to Haiti.

Professional Soccer Player Jozy Altidore and KYCK Partner to Raise Money for Generosity Water Clean Water Initiative in Haiti

KYCK Will Donate $1 to Generosity Water for Every User “Check-In” On Soccer Social Platform

CHARLOTTE, N.C. (November 12, 2012) – Professional soccer player, member of the U.S. Men’s National Team, and humanitarian Jozy Altidore has teamed up with KYCK.com, a digital media startup providing a personalized soccer social experience, to raise money for the people of Haiti through Generosity Water, a non-profit organization dedicated to ending the water crisis in developing countries. Starting today, Monday, November 12 through Wednesday, November 14, KYCK will donate $1 to Altidore’s cause for each user who “checks-ins” to the Generosity Water special events page on KYCK.

The global water crisis in Haiti, which affects thousands, is near to Altidore’s heart as both of his parents were born in Haiti. All funds raised by KYCK and the Jozy Altidore Foundation, a non-profit organization to help underprivileged children and those in need of assistance, will go directly to Generosity Water to help create a new water well in Haiti and provide clean water to those in need.

“Our mission is simple when it comes to work done by The Jozy Altidore Foundation, to help children in any way we can, said Jozy Altidore, member of the United States Men’s National Team and professional soccer player. “I’ve been an active supporter and user of KYCK’s social platform since its inception and can’t think of a better partner to help raise awareness around the global water crisis and help raise money for Generosity Water.”

“We’re excited to use our platform for social good by providing a powerful tool to spread awareness, drive social actions, and ultimately, to help fight the global water crisis,” said Mac Lackey, CEO and Founder of KYCK. “This is the first of many cause-related campaigns we’re hoping to support and we’re grateful to partner with a world-class athlete like Jozy Altidore.”