iBooksApple’s upcoming Oct. 23 iPad mini event will likely have a heavy focus on the company’s iBooks ecosystem, according to sources speaking with The Next Web. That’s not particularly surprising; Apple exec Eddy Cue once said that content like email, books and video are compelling on a 7-inch screen.

Considering the iPad mini’s competition — Nexus 7, Kindle Fire HD, Nook HD — Apple will likely push the device as a media tab, and not necessarily something that could potentially power you through the day like a new iPad. The most plausible scenario, when Apple takes the stage, is that we see an updated iBooks app with some expanded support for new features. Think of similar functions Amazon introduced over the summer with Whispersync and x-Ray capabilities.

Of course, we’d expect Apple to touch on other areas as well, and probably see the launch of the company’s revamped iTunes store. An event is supposedly only a ten days, so we’ll know the nitty gritty real soon.

[via TheNextWeb]