Looks like BlackBerry App World is getting a facelift, and it looks a lot like other app stores found on other devices.

Michael, a BlackBerry “Expert,” walks us through the new App World via video content featured at BlackBerry Jam.  Main Features include a swipey “Featured” carousel, trending apps and games, movies, TV shows and music.  App World accounts will be managed through BlackBerry ID and whatever form of payment you decide to connect to the account.

BlackBerry 10 looks more and more promising.  What do you think of BlackBerry App World?