Nokia recently spoke up amid the fiasco surrounding Apple’s terrible iOS 6 Maps application. If you haven’t been following along, Apple recently ditched Google Maps for its own solution that is, and I’m being kind here, very incomplete. There are bridges falling into the water (that’s what it looks like) and the flyover view is more like a Picaso painting than something a daily commuter would want to use. So what’s Nokia saying?
Simply put: that its mapping solution is better and more complete. The Finnish phone maker recently took to its own blog to compare the features of Nokia maps, Google Maps and Apple Maps. “Our superior apps are built on the most accurate, automotive-grade Navteq maps, meticulously developed by over 20 years of know-how,” Nokia said. “We believe that the best user experience comes indeed from precise data, robust processing of core platform functionalities like routing, geocoding and traffic, and by user friendly apps. All this cannot be built overnight.”
The company said it offers mapping solutions in more than 110 countries, compared to Google’s 39 countries and Apple’s 56. It offers public transport options in more than 500 cities, as does Google, but Apple does not yet. It provides traffic in 26 countries to Google’s 47 countries and Apple’s support in just 23 countries. Here’s where I begin to disagree, though.
Nokia said it provides augmented reality in 38 countries. But, honestly, the augmented reality isn’t “3D” as the company advertises and doesn’t hold a candle to street view from Google, which is supported in 4 countries. Apple, meanwhile, only has a flyover view (which Nokia dismissed and said doesn’t exist), but that’s the view that has the most Picaso-esque problems.
Overall, though, Nokia has a point. Its mapping solution is really solid (I still prefer Google Maps) and has a greater reach. Apple, meanwhile, has confirmed that it’s working on a fix.