Apple has introduced a brand new version of iTunes, and it comes complete with a minimal edge-to-edge design and other visual enhancements that further ties together the marriage of iOS and OS X. It looks a sounds like the iTunes everyone has been waiting for. Unfortunately, it won’t be available until October.
The presentation’s big focus was on simplicity: cleaner design, a more modern UI, and an aim to bring music to the center of your brain. Among the changes is a new library view, giving users a more manageable way to view music, TV and movies — you can now click on a category to browse, and it’ll display only that content. Clicking on an album now expands the information in place, similar to the experience when clicking on a folder in iOS; it looks really slick, and gives users more information in an elegant way.
“The new iTunes works seamlessly with iCloud, always keeping your entire library at your fingertips, and we’re adding great new features that make listening to your music more fun,” said Apple’s Eddy Cue.
Perhaps the most sought after aspect of playing music through iTunes is a MiniPlayer, and Apple has finally delivered that functionality. But it’s not simply just mini, it comes with a bunch of thoughtful features that allows users to control the experience while still being able to search through your library.
Of course, iCloud has been implemented in a more expansive way to push new purchases you’ve made on your iOS devices to your desktop client, and vice versa. Regardless of what device you make your purchase on, it can be accessed on any of your devices through the cloud. Additionally, iCloud now has the ability to remember where you are in a movie or TV show and pick up on a different device.
The look and feel of the new iTunes is a hugely needed update, and highlights Apple’s journey toward combining the desktop and mobile experience. Everything is signature Apple minimalism, tying together nicely with the company’s newly designed iTunes Store, App Store and iBookstore. As always, it’ll be offered as a free download when it hits on October.