Proview, the firm best (or perhaps only) known for trying to ban the iPad in China, has extended its fight to the new iPad. According to ChinaDaily, the Chinese LCD manufacturer is now trying to ban imports of Apple’s brand new iPad. “We are fully prepared,” Proview lawyer Xie Xianghui said. “This petition is specifically targeted at the iPad 3.” The company has already fought Apple in a number of Chinese courts (it won a few cases) but it most recently lost a case in Shanghai. It has also filed a suit in the United States.
Proview has argued that it owns the rights to the iPad trademark and that Apple is using it illegally. Apple, however, says that it purchased the rights from Proview for using the name in ten different countries. Here’s where it gets tricky, though. In China, Proview is arguing that Proview Taiwan didn’t have the authority to sell the rights to the iPad name for use in China. The lawsuit in the United States however, is in relation to how maddened Proview is that Apple bought the rights using a different corporation name, a practice that’s common for big companies that don’t want to be identified during the point of purchase.
We doubt Proview’s case will be any stronger with the new iPad, but we’ll have to wait to see what the courts decide.